3 Easy Ways to Build Your Brand
Before we get start, understand first that a logo is not a brand. Nor is your brand the compilation of your letterhead, envelope, and matching folders. Got it? Good! Let’s move on. Building your brand, [...]
Mission or method? Choose wisely.
What is more important, mission or method? Truth is both are important. But, too often, we get caught up in methods, systems, and processes and before we know it, we have lost sight of what [...]
Be You, Be Authentic
Authenticity is a popular buzz word among today's leadership circles. And, rightfully so. It is not only a relevant topic but a necessary one particularly in today’s ever-changing, fast-paced world of Internet and social media [...]
Live It Before You Tell It
In a recent group conversation, one of the participants stood up to ask a question and to gain clarity on how he could encourage his friends to do better. The answer: the best way to [...]
Corporate Culture
Corporate culture is extremely important for a growing business. Larger companies that have been around for a while understand its importance. Even some smaller companies that have been around for a long time understand it. [...]